Red or dead! West Coast Cooler Belfast Fashion Week Press Launch

event, fashion, Hotel, Local events, makeup, mua, NI blogger, photography, Shopping, style


Last Thursday 24/08/17 was the press show launch of the 24th season of West Coast Cooler Belfast Fashion Week and yours truly was lucky enough to be invited by none other than Cathy Martin of CMPR! (Thanks Cathy!)

The show was held in Bullit a fairly new hotel/bar/restaurant in the city centre. I hadn’t had the chance to visit yet so I was really pleased to see this was the location for the event! It was held at lunch time 12-1 so a little different to most other events I have been to. Working full time and not in the city centre I normally wouldn’t have been able to make the event but as luck would have it I had booked the day off well in advance as I was heading to a wedding reception that evening so it worked out great! I am so glad I was able to attend my first fashion week launch! 

We were greeted with a complinatary west coast cooler on arrival in the most stylish glasses (I need to get one). And we got our photos taken as we went in. The place was packed with PR people, journalists, influencers, bloggers and fashionistas all of whom were really excited to see the show. There was a great buzz and it was so nice to see so many people I knew. 

After a little catch up it was time for the show. I had a prime spot at the beginning of the catwalk so I could see the CMPR models as they began to strut their stuff and also got a little sneak peek of who was up next. 

The biggest theme was definitely RED. It’s really got me thinking what red items I have in my wardrobe and I will definitely be on a look out for some statement red pieces coming into the autumn months. 

There was a mixture of highstreet as well as designer which I love as this makes it accessible for everyone. Some of the highstreet pieces I was sure were designer, it was so hard to tell! One of the pieces I know caught a lot of people’s eye was this shearling coat form George at Asda at only £35 I believe! 

-What I wore-

With only a couple of days notice to prepare I had a slight panic as to what to wear. We were sent out a list of all the inspirations behind this years AW17 show in order to help us plan our outfits so thankfully I had a little something to go on! I wouldn’t say I am fashionable but I do like to follow the trends (assuming they suit me and aren’t too out there!) to a certain extent. I had a rummage through my wardrobe and came across a dress I had bought recently in the next sale for only £20. I didn’t have anything in mind when I bought the dress I just thought it was a good bargain and when I tried it on I felt comfortable and dare I say it ‘stylish’. I felt the dress was flattering on me and although a bold lime green, the black panelling made it look a bit more sophisticated. I don’t have too many mid length dresses in my wardrobe so I went for it despite the daring colour. I noticed on the list of AW17 trends coloured fur was mentioned and although not fur I thought the brightness of my dress might somehow lend itself to the theme. Also bare in mind we are still in August and it was a particularly warm day so fur really wasn’t an option! With the dress I knew I needed something to go with it and so my trusty leather jacket from George at Asda which I wear all the time came too! As it would happen leather was also noted on the AW17 trend list- winner! 

For shoes I was a bit stuck! With a midi dress I would tend to wear heeled sandals but it felt too spring/summer when I tried them on. And then I had a brainwave! I had recently bought a gorgeous pair of cut out shoe boots from primark which I had yet to wear! Personally I don’t think I would have paired them with my outfit had I not been going to the fashion week launch but I guess the invite made me be a little more daring with my choices and pushed me out of my comfort zone which is great! The shoes have insect embellishment which is huge at the minute and I’m sure will be going into autumn/winter 17. The shoes also have a red floral design which fell into one of Cathy’s other inspirations for the show, RED.  The shoes although only having a little pop of red still (I hope) gave a little nod to the trend. I picked them up in the abbey centre primark recently and they were a huge hit in my Instagram at the time! (@scientist_in_the_city)

Overall I loved my outfit and what I put together, I got so many compliments and I felt really good in it. I loved that an invite to the fashion week launch pushed my fashion boundaries even just a little and gave me the confidence to wear something I hadn’t worn before in way I normally wouldn’t. I can’t wait to wear this outfit again over the autumn winter season!

Me and some of my blogger buddies! Photo credit: Debbie Deboo

When we were leaving we were given a fabulous goodie bag filled to the brim with some local producers. From Ballymaloe relish to He-Shi tan! We were very well looked after so a huge thank you to all those involved.

I can’t wait for fashion week to begin now! It’s running from 26th-30th October and the shows are being held in Belfast St.Anne’s cathedral, a beautiful venue! Top of my list is the highstreet heaven show on 27th October! 

For tickets and more info visit:

Thanks for reading, 

Emz xx


The Food Hall, Belfast

event, Food, Local events, NI blogger, restaurant


A few weeks ago I was invited along to the launch of The Food Hall in partnership with ohh social.

The Food Hall is situated on York street in the heart of the buzzing Cathedral Quarter, in Belfast. The eatery can be found nestled at the University of Ulster complex which is bound to make it a hit with students, academics and the like. 

I was really impressed by the design of The Food Hall. It’s very cool and modern with a very relaxed almost New York style feel. It fits really nicely within the Cathedral quarter and is sure to be popular too with young professionals working and living in the city. 

From the moment I arrived at The Food Hall I felt warmly welcomed by the lovely staff who couldn’t be friendlier and were so helpful. They had put on a really great selection of different food and drinks for us all to try. You wouldn’t believe the variety this place has to offer. The Food Hall is not only a cafe but a Creperie as well as a smoothie and juice bar! They make fresh crepes as you wait, both savoury and sweet. I tried a bit of the Nutella one with cream and strawberries, unreal! 

The Food Hall is divided up into different sections, and at each bit we were treated to a different delight! We sampled freshly made wraps (the sweet chilli chicken one was delish!), juices and milkshakes as well as LOTS of sweet treats. Yum! 

If you are local or simply passing through the area I would definitely recommend popping in for a bite to eat or to pick up something to eat on the go. You certainly won’t be stuck for choice! The hardest decision might simply be what to pick from the huge selection! 

Here was my favourite from the night!

If you haven’t already signed up to OhhSocial then check out their app as their partnership with The Food Hall means you can avail of some great discounts when in store. 

Thanks OhhSocial and The Food Hall for the lovely invite I will for sure be back soon! 

Check out OhhSocial at:

Thanks for reading,
Emz xx

KISS Summer Party at The Merchant Hotel, Belfast

event, Hotel, lashes, makeup, mua, Nails, NI blogger


Last month I received one of the most exciting blog related e-mails I have ever had! If you follow my Instagram (if not then why not?!) @scientist_in_the_city then you will already know that I was kindly invited by the lovely people at Alex Silver PR to attend an event for KISS who specialise in nails and lashes.

Now, when I get invited to any event it’s a privilege and I’m always excited but this one just so happened to be on the rooftop of The Merchant hotel in Belfast! Again, if you have followed me for a while now you will know this is one of my favourite places ever! My boyfriend has taken me to stay there for my last two birthdays (lucky girl!) and it’s become one of our favourite places. So of course any excuse to go back and I’m all over it! 

The event itself was held on a lovely sunny Wednesday evening in June which worked out particularly well considering we were on the roof, so thanks for bringing the nice weather with you to Belfast, Alex Silver PR! There was so much hype and a real buzz surrounding this event as so many NI bloggers had been invited and I think we were all as excited as each other about not only seeing what KISS had to offer but it was really nice for us all to be in one place and to have a bit of a catch up or indeed to meet new people and put faces to the online names! 

KISS is one of Alex Silver PR’s client brands and so the purpose of the event was to showcase what they have to offer in the world of nails and lashes and also I believe it was the first time Alex Silver PR had visited the Emerald Isle. On arrival, we headed up to the rooftop and were greeted by the Alex Silver PR team and Alex Silver herself. The guys provided us with a little card giving us all the social media hashtags and links we would need for the event in order to share it with our followers (a nice touch!)

We were straight away handed a Bellini and then shown all the fabulous products on display. The infamous Paddy McGurgan MUA and some of his team from the Make-Up Pro store in Belfast were there at their own little lash and nails stations where we were treated to manicures and lash applications. Now having heard of the brand KISS before only briefly I was aware of their nails but wasn’t just so knowledgable of their lashes and I especially didn’t know they had their own lash adhesive which you can purchase separately. I first of all got a manicure and I selected the KISS salon acrylic French style nails as I figured you can’t go wrong with a classic French manicure. It was so strange having someone apply false nails for me, but a nice change from having to do it myself! 

There were so many other styles I could have chosen from and to be honest once I started to see what the other girls had went for I was a little jealous! KISS do some really cute yet professional looking nail styles in a range of colours and effects but I figured with work in the morning I best play it safe and go French! The nails felt so secure, the glue provided is fantastic. I had to remind myself occasionally that they weren’t my own nails. They are thicker than most false nails I have tried so maybe this made them feel more real. They are definitely a quality product. 

But trust me, those sparkly ‘love’ nails that Alison from the blog ‘passionsandpreening’ got are the ones I’m going for next! Adorable (see below!)

Next up I headed to the lash bar and got the style daisy applied by one of the make up pro store team. Luckily I hadn’t put any lashes on myself before the event! These lashes were subtle but a bit more exaggerated towards the outer corner and I was really chuffed with the result. For me, when I go to the effort of wearing false lashes it’s to create a more dramatic look and so I want them to be noticeable. This tapered lash give the right effect. 

It was such a lovely evening, the weather was great and the atmosphere was superb. The hospitality from the Merchant was (as always) fantastic from making sure we all had a drink to the delicious nibbles that were provided! Those burgers were every bit as good as they looked and the little fish and chips were so delicious! 

Everyone I met seemed to really enjoy the event and it was a great opportunity for us all to catch up like I said, but for me I also met a lot of new bloggers who I maybe followed but had never had the opportunity to cross paths with. 

Catching up with the lovely Siobhan from the blog ‘shivonstyle’

So thank you Alex Silver PR and KISS for a great event and welcome to Northern Ireland! I for one can’t wait until you come back! Looking forward to trying out all my goodies and will have a KISS giveaway up on my Instagram once I hit 1000 followers…getting closer! Eek!

KISS products are available from Gordon’s chemists and Superdrug. I also spied some of their nails in ASDA the other day! 

Thanks for reading, 

Emz xx

My 27th Birthday

Birthday, Hotel, NI blogger


Well what a week it has been! I turned 27 on Wednesday 6th January and I booked the entire week off in order to celebrate, little did I know what was in store!

My boyfriend took me to The Merchant Hotel in Belfast as a surprise for dinner and to stay overnight. Best surprise of my life. I felt like a princess from start to finish! 👸🏼 

We had an Art Deco room on the second floor which was absolutely stunning and total luxury. The vanity mirror was a personal favourite and the bathroom (which was more like a mini spa) was to die for! He didn’t stop there, after the most romantic three course meal I think I have ever had, we returned to our room where he handed me a Michael Kors bag and a princess cake! 

As you can imagine, I didn’t want to leave the next day but I can truly say I had the best birthday ever. 

Thanks Robert for making me feel so special ❤️


Holidays are coming 🎁🎄🎅🏻

NI blogger

Hi guys, 
As Christmas Day approaches I thought I would check in to wish you all a Merry Christmas and a very happy new year. 

 Just a quick update. Last week I attended the Coca Cola lorry (free) event at the odyssey arena Belfast. I went after work so was there for around 6pm. When we got there we were told the queue would take approx. 2 and a half to 3 hours. We decided it wasn’t worth the wait and took some photos from afar. We dandered into town and on the way back to the car noticed the event was over and they were packing up so we used this opportunity to take some of our own photos right beside the lorry without having to queue, though we did miss out on the freebies! 


 Thanks for reading!

Emz xx

Five Guys: Belfast’s best burger bar

NI blogger

Hi again! 

Well another week another burger joint for me to review…I swear Belfast this is getting out of hand, stop bringing delicious new restaurants to my doorstep!  (I love it really!) 

This week saw the launch of Five Guys in Belfast’s upmarket shopping complex, Victoria Square. Five guys is a popular American grown burger chain that is famous the world over. The restaurant originated in Virginia in 1986 by (literally) five guys, a father and his four sons. When another son came along their father took a backseat and now all five sons are the current ‘five guys’. The first five guys opened in Arlington’s Westmont shopping centre and almost 27 years later their first non-US store opened in the UK (Covent garden, London) in 2013. 

Five guys Belfast opened on Monday 7th December 2015 to massive crowds and tons of hype. Anticipation had been growing for some time once rumours began that five guys was on its way. Having been to America a number of times throughout my life, oddly I had never tried a five guys! So when I heard it was coming to Belfast I knew I had to see what all the fuss was about! Early reports, Monday evening on social media gave mixed reviews however. The main thing people seemed to be commenting on was the price, and to an extent (if you haven’t been yet) I suppose this might be justified. £8 for a cheeseburger from a glorified fast food joint seems steep, you aren’t guaranteed at seat, you have to queue up to order and your burger comes wrapped in tin foil. But now that I have been I can see it’s so much more than this. I queued on Friday night (11/12/15) at around 5.30pm, it didn’t take long to get served and staff on the door were friendly and welcoming. It was explained to me how the menu worked and how best to order. When I got to counter I decided I was hungry enough for a cheeseburger and large fries. The lady behind the counter quickly queried if I was ordering just for myself which I said I was to which she replied that a large fries would serve 4-5 people and the regular 2-3. I’m so glad she warned me! Haha. I ended up going for a cheeseburger with little fries and boy am I glad I did, I couldn’t even finish my ‘little’ fries, much to my boyfriend’s delight. He managed a regular fries, cheeseburger and my leftovers (he’s a growing boy!).

My burger was delicious. I opted for a cheeseburger with lettuce, ketchup, mustard and raw onion and it did not disappoint! One thing I noticed was the sheer number of staff behind the counter, im not sure if this is due to it being a new store or if this is a regular thing but there was at least 15! The food didn’t take long to be prepared and everything is made fresh in front of the customer which I liked. I also went for a regular drink (free refills-quids in!)

My order came to £13.75, certainly more than the equivalent in McDonald’s or Burger King but that’s just the thing, there isn’t really an equivalent. You get a lot for your money and you probably won’t want to eat for the rest of the day or night! It’s a unique experience and something new for Belfast which I welcome. 

What’s my verdict on five guys? Without a doubt the best burger I have ever had, it doesn’t get much better than that now does it?! 

Thanks for reading,

Emz xx

Eddie Rockets launches itself onto the Lisburn road

NI blogger

This week I ventured to the new (and highly anticipated) Eddie Rockets on the Lisburn Road, Belfast. 

As a long time fan of the 1950’s diner style restaurant, having always visited when in the South of Ireland, I was thrilled to hear they were landing a little closer to home! 

Was I impressed? By the food yes of course! What’s not to like about burgers and fries, not to mention their delicious milkshakes. But by the service, no not really. It is expected if you are going to visit any Eddie rockets that you will have to queue (be warned) and indeed this is what happened. That wasn’t a problem. The guy that took our order however wasn’t the most friendly or efficient and maybe that’s because the store is still very new and staff are still learning the menu etc but not a great start. We ordered and the food arrived, it was great….until my friend and boyfriend decided they wanted dessert (I was in a food coma by this stage so decided I best not haha), we waited and waited for someone to take our order and collect our plates and in the end we spent our time trying to catch the attention of any staff member we could find. This took a long time as most if not all of the staff seemed to be behind the counter. When we did order I must say that the lady was very pleasant and helpful. 

All in all, I enjoyed my first visit and no doubt I will go again but the service tainted my experience and I found this disappointing. However if you are after a novelty place to eat on the Lisburn road and fancy something naughty, definitely pay a visit! 



Belfast Continental Market 2015

Continental market, Uncategorized

Today, Sunday 15/11/15 I visited the newly reopened Belfast Continental Market with my parents. 

This is the 11th year the market has returned to Belfast and it’s back in its usual spot, situated in the grounds of the Belfast city hall which is a prime location right in the heart of the city. 

As always I had to have a bratwurst from the German sausage stand and my mum got to satisfy her Churro craving (she’s actually obsessed). 

Personally I think the market is better than ever this year! The layout seemed different and more accessible. It was a very wet day and this may have put some people off which made it easy enough to walk around and get a good look at all the stalls, however I still thought the crowds would have been worse considering it only opened the day before. There seemed to be some different marketeers this year, a bit more variety, some new crafts and food to choose from which is a very welcome addition in my books!  Last November I visited Berlin and was lucky enough to experience some true German Christmas markets, they are fab but I have to admit Belfast is certainly up there with a festive atmosphere and cultural feel.

Check out some of my snaps…


Are you planning to check out the Christmas market this year? If so, check out the opening times below. 


Thanks for reading!

Emz xx


Action Cancer’s Ladies’ Night

charity, event, fashion, fundraising

ladies night

Hello there,

Last Wednesday (21/10/15) I attended a charity event in aid of Action Cancer hosted in The Ivory restaurant within House Of Fraser, Victoria Square, Belfast. Over the years I have participated in a number of Action cancer fundraising events including the annual Mothers Day walk in Hillsborough park as well as the Moonlight Walk around Belfast city centre. Last year I went to a ladies lunch in The Albany on the Lisburn Road and thoroughly enjoyed it so when I seen there was going to be a ladies’ night I quickly booked my tickets!


Action cancer is the leading local cancer charity within Northern Ireland. Their aim is to ‘save lives and support local people affected by cancer through detection, support, prevention and awareness.’ Action cancer does not receive any government funding and so depends solely upon kind donations from the public and business community. Each year action cancer will provide support for around 50,000 individuals including breast screening services for up to 10,000 women.

I have always found that action cancer put on a great variety of fundraising events to suit many interests and one thing I always notice is the professionalism of the events and ladies’ night was no exception. Tickets cost a mere £20 and this included a light supper (fish and chips..yum!) and goody bag as well as a fashion show followed by hair and makeup tips from the pros such as Brenda Shankey. There was a fantastic showcase of some amazing autumn/winter fashion available from House Of Fraser and the show catered for low to high end budgets which was great. There was a number of prizes up for grabs on the night from some of the many local sponsors (sadly I didnt win any) and it was great to see so many getting on board and donating what they could on the night.

My advice is keep your eyes peeled for future Action Cancer events, they really are great fun and you will be doing your bit for charity at the same time…win, win!

To stay up to date with Action cancer or to donate, check out their website

Emz xx